Privacy Policy

Last Updated: 04 November 2019

B2K Analytics Private Limited (B2K or The Company) operates www.msme1.in (the website). This document informs you of our policies regarding the collection, use and disclosure of the Personal Information we receive from users of the website.

For the purposes of this Privacy Policy, "we", "us", and "our" means B2K Analytics or B2K. You or your means the Client, or of the Client.

This Privacy Policy explains how we collect your Personally Identifiable Information (‘PII’) (defined below) on our website and its service providers that post or link directly to this Privacy Policy (collectively, the “Site”) and through offline means, how we protect such information, and the concerns you have about how we use such information.

Please read this Privacy Policy carefully.

B2K may from time to time update this Privacy Policy. Any changes to this Privacy Policy will become effective when we post or link to the revised Privacy Policy on the Site.

Please review the “Last Updated” legend at the top of this page to determine when this Privacy Policy was most recently revised.

You do not have to provide us with any PII to visit the Site. However, if you choose to withhold requested information, you may not be able to visit all sections or use all the features of the Site.

The information provided by you may be highly sensitive and confidential and may be provided by you to us only for the purpose of arriving at the Grading / Due Diligence / Verified Profile or any other such service provided by B2K. The information shall be maintained in strict confidence and shall not be used for any purpose other than what is stated above. When the assigned Grading is made public, it shall be ensured that the report accompanying the Grading and other information about the entity present in the report shall not breach this confidentiality. Contact with bankers, auditors, and others if made as part of the Grading process shall be with the Client's consent. The purpose of this policy is to protect confidential and/or material non-public information, including confidential information received from the Client. The purpose of this policy, in relation to this information, is to:

  • Establish clear guidelines to help the employees of B2K to ensure that confidentiality is maintained.
  • Provide guidance on establishing a balance between maintaining confidentiality and ensuring that we share information where appropriate.

This policy applies to all employees, whether permanent or temporary, and continues to apply after their employment has ended. It is the responsibility of both the individual and the respective functional heads to ensure adherence to the content of this policy. Any deliberate or seriously negligent breach of confidentiality shall result in disciplinary action.

Types of Data Collected

We gather PII and Other Data (as described below).

Collection of Personal Data

PII is information that identifies you or can be used to identify or contact you, e.g., your name, email address, address, or phone number.

  • B2K requests PII from you when you register on the Site. The registration process requests that you provide your name, business email address, business address, business phone number, and company affiliation, and agree to the User Agreement presented at the time of registration.
  • We may collect PII voluntarily provided by you, including in emails to us, online forms, order and registration forms, surveys, promotion participation, and through offline means.
  • Our website would be providing necessary information to you, and accessing such information may also require you to enter an OTP received on your registered mobile number for this reason, please ensure that you have access to your registered mobile at the time of login to our website.
Use of PII Collected

We may use PII for the following purposes: - Fulfilment of Requests. B2K may use PII about you to deliver products and services, and provide you with information about products and services you’ve purchased.

  • Other Communications: From time to time, we may use PII about you to inform you of products, programs, services and promotions that we believe may be of interest to you. If your employer is our customer, we may also inform you of such products, programs, services and promotions using PII about you that your employer provided to us.
  • Internal Business Purposes: We may also use PII about you for our internal business purposes, such as data analysis, editorial and feedback purposes, providing customer support, customizing and improving the content and layout of the Site, completing business transactions, development of marketing and promotion plans and materials, statistical analysis of user behavior, product development, administering individual accounts, and meeting government regulatory requirements such as sales tax collection, audits, etc.
  • Administrative Communications: In addition, B2K reserves the right to use PII to send to you important information regarding the Site, your account status, changes to the User Agreement, this Privacy Policy, or any other policies, agreements or transactions relevant to your use of the Site. Because this information may be important to your use of the Site, you may not opt-out of receiving such communications.
Collection and Use of Other Data
  • Monitoring Data: B2K and its service providers may collect and/or track other information such as demographic information, domain names, computer type, browser types, screen resolution, and other statistical data involving the use of the Site ("Monitoring Data"). We use Monitoring Data to help us understand who uses the Site and to improve and market it, as well as our other websites and services.
  • Unless combined with PII, Monitoring Data does not personally identify you or any other user, and we may use it for any purpose.
  • Aggregated Data: Additionally, we may aggregate PII in a manner such that the end-product does not personally identify you or any other user of the Site, for example, by using information to calculate the percentage of our users who have a particular telephone area code. Such aggregate information may also be used for any purpose.
  • Cookies: To enhance the Internet experience on the Site, B2K and our service providers may use ‘cookies’ on the Site. Cookies are data that a web server transfers to an individual's computer for recordkeeping and other purposes. We use cookies and other technologies to facilitate users' ongoing access to and use of our Site. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to automatically decline cookies, or to be given the choice of declining or accepting the transfer of a particular cookie, or cookies from a particular website, to your computer. If cookies are disabled, however, all the features of the Site may not operate as intended. Information about the procedure you are required to follow in order to disable cookies can be found on your Internet browser provider’s website. We expect our service providers to honour any decision by you to block or disable cookies in connection with the Site.
  • Tools: We and our service providers may also use various common Internet tools such as 'pixel tags,' ‘action tags, web beacons,’ ‘.gif tags,’ 'JavaScript' or similar technologies (together, "Tools") in connection with Site pages and email messages in certain formats to among other things, track the actions of Site users and email recipients, to determine the success of marketing campaigns and to compile statistics about Site usage and response rates. Tools allow us to count users who have visited certain pages of the Site, to deliver branded services, and to help determine the effectiveness of promotional or advertising campaigns. When used in email messages in certain formats, Tools can tell the sender whether and when the email has been opened.
  • B2K uses cookies and Tool technologies to understand how the Site is used and to customize and enhance the Internet experience of individual users. When you revisit the Site, it may recognize you by a Tool and customize your experience. For example, once you have completed the registration process, a cookie and/or Tool will be used to avoid having you register again. -IP Addresses: When you visit and interact with the Site, we and our third-party service providers may collect Internet Protocol (IP) addresses. Your IP address is a number that is automatically assigned to the computer that you are using by your Internet Service Provider (ISP). This number is identified and logged automatically in our server log files whenever you visit the Site, along with the time(s) of your visit(s) and the page(s) that you visited. We use IP addresses to understand how the Site is used by our users and to improve the Site. Where required by applicable law, IP addresses will be treated as PII.
Disclosure of PII Collected

We may disclose PII for the following purposes:

  • Third-Party Service Providers: We may provide PII to third-party service providers, who provide services to us, including but not limited to, data analysis, order fulfilment, payment processing, and other services of an administrative nature.
  • Affiliate Communications: As permissible under the applicable laws and regulations, we may transfer PII among our affiliates (the details of which (if any) can be found on the http://www.B2Kanalytics.com) to allow our affiliates to contact you regarding the products, programs, services and promotions that they believe may be of interest to you, and such affiliates may otherwise use your PII in accordance with this Privacy Policy. If you would prefer not to receive marketing communications from B2K or our affiliates, please see the "Your Choices" section below. B2K will be the party responsible for jointly used PII.
  • Assignment: We may transfer any and all PII that we collect to an affiliated entity or a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including without limitation in connection with
  • Any bankruptcy or similar proceedings.
  • Law enforcement; emergencies; compliance: We may disclose PII about you to others as we believe to be appropriate: (a) in compliance with laws, rules, or regulations in any country in which B2K operates; (b) to comply with legal process; (c) to respond to requests from government or public authorities; (d) to enforce our Terms of Use; (e) to protect our operations or those of any affiliated entities; (f) to protect the rights, privacy, safety or property of B2K, its affiliated entities, you, or others; and (g) to permit us to pursue available remedies or limit the damages that we may sustain. For example, we may, to the fullest extent the law allows, disclose Personal Data about you to law enforcement agencies to assist them in identifying individuals who have been or may be engaged in unlawful activities.
Choices

We give you choices regarding our use and disclosure of your PII for marketing purposes.

  • If you no longer want to receive marketing-related emails from us on a going-forward basis, you may stop receiving these marketing-related emails by sending an email to customercare@msme1.in
  • If you would prefer that we do not share your PII on a going-forward basis with our affiliates or with unaffiliated third parties for their marketing purposes, you may cease this sharing by sending an email to customercare@msme1.in

We will try to comply with your request(s) as soon as reasonably practicable. Please note that if you exercise the second option as described above, we will not be able to remove your PII from the databases of our affiliates or unaffiliated third parties with which we have already shared your PII (i.e., to which we have already provided your PII as of the date that we implement your request). Further, please note that requesting us not to share your PII with affiliates or unaffiliated third parties may result in you no longer receiving any marketing emails from us. Please also note that if you choose not to receive marketing-related messages from us, we may still send you important administrative messages, and you cannot elect to stop receiving such administrative messages, unless you choose to stop receiving services from us.

If we intend to use your PII for a purpose that is incompatible with the purposes detailed in this Privacy Policy, or if we intend to disclose it to a type of third party not previously identified, we will notify you and offer you the opportunity to opt-out of such uses and/or disclosures.

You may also indicate your choices regarding marketing-related emails by changing your preferences on your Site profile at any time, or contacting us via email or telephone using the "Contact Information" on www.msme1.in/

How you can access, change or suppress your Personal Data

If you would like to review, correct, update, suppress, delete or otherwise limit our use of your PII that has been previously provided to us, you make a request by contacting us, using the information provided in the “Contact Information” of our website. We will try to comply with your request as soon as reasonably practicable and consistent with applicable law.

Links

The Site may contain links to other Internet web sites, including social media sites. These linked sites are not under the control of B2K and we are not responsible for the privacy practices or the contents of any linked site. We provide links only as a convenience, and we do not endorse or control, and are not responsible for the privacy practices or the content of these linked sites. If you provide any PII through any third-party web site, your transaction will occur on that third party's website (not the Site) and the PII you provide will be collected by, and controlled by the privacy policy of, that third party. We recommend that you familiarize yourself with the privacy policies and practices of any such third parties. PLEASE NOTE THAT THIS PRIVACY POLICY DOES NOT ADDRESS THE PRIVACY OR INFORMATION PRACTICES OF ANY THIRD PARTIES, INCLUDING, WITHOUT LIMITATION, AFFILIATED ENTITIES THAT DO NOT POST OR LINK DIRECTLY TO THIS PRIVACY POLICY.

Security Measures

B2K has established reasonable organizational and technical measures to protect PII from loss, misuse, unauthorized access, disclosure, alteration or destruction. Please note that while we have endeavoured to create a secure and reliable Site for users, no site is 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of any account you might have with us has been compromised), please notify us of the problem immediately by contacting us using the information provided in "Contact Information” of our website (note that if you choose to notify us via physical mail, this will delay the time it takes for us to respond to the problem).

Data Integrity

B2K will use PII only in ways that are compatible with the purposes for which it was collected, authorized by this Privacy Policy, or authorized by you. We will take reasonable steps to ensure that PII is relevant to its intended use, and is accurate, complete, and current (as provided by you). We depend on you to update or correct your current PII by emailing us at customercare@msme1.in

Retention Period

We will retain PII about you for the period reasonably necessary to fulfil the purposes outlined in this Privacy Policy and consistent with retention periods required or permitted by law.

Enforcement

B2K periodically will review its compliance with this Privacy Policy. B2K will also review and respond to any formal written complaints that we receive from you. Please contact us at the address listed in "Contact Information" of our website.

Use of this Site by Minors

This Site is not directed to individuals under the age of eighteen (18), and we request that these individuals should not provide PII through this Site.

Sensitive Personal Data or Information

We ask that you should not send us, and you should not disclose any sensitive Personal Data or Information (as listed below) on or through this Site or otherwise to us.

  • Password
  • Financial information such as Bank account or credit card or debit card or other payment instrument details
  • physical, physiological and mental health condition
  • sexual orientation
  • medical records and history
  • Biometric information
  • any detail relating to the above clauses as provided to body corporate for providing service
  • any of the information received under above clauses by body corporate for processing, stored or processed under lawful contract or otherwise